You’ve probably experienced this before…

You open Instagram, and you get that little red notification in the corner.

There’s a new message!

Could it be someone asking about a product in your online store?

Is there a question about colours or sizing?

Or maybe they want to know your opening…


This post originally appeared on my blog here

Is it time to join the Club(house)?


Do you know the 3 knockout tips to Give Good Copy? 😉

(Yeah, it probably isn’t wise to ask your grandma this question.😀)

So, together, let’s unlock the exact copywriting strategies and insider secrets to attract a steady stream of “come n get it” ideal buyers and boost sales without…


Photo by Annie Spratt on Unsplash

From December 16th, Facebook Messenger for pages in Europe are changing which affect how you use Messenger and chatbots in EU countries.


Photo by Rob Hampson on Unsplash

Do you feel like you’ve got whiplash?

You’re not alone.

In 2020, due to the pandemic, digital adoption has accelerated.

“We’ve seen two years’ worth of digital transformation in two months,” said Microsoft CEO Satya Nadella.

In fact, in terms of US eCommerce penetration, we’ve seen 10 years of growth…


Photo by NeONBRAND on Unsplash

Facebook sponsored messages are a great way to reengage your chatbot subscribers after the 24-hour window has ended. 📲

(You can learn more about the 24-hour window and Facebook Messenger rules here.)

What are Facebook sponsored messages?


Photo by Edgar Perez on Unsplash

We’ve all had bad clients.

We all know inherently what they are, that something just doesn’t feel right, but there are definite signs.

It’s spooky season, and as Halloween is one of my favourite times of the year (especially since my hometown of Melbourne just emerged from 111 days of…


Black Friday is coming up!

Last week I joined forces with ManyChat again for “5 Proven ManyChat Strategies to Attract Holiday Shoppers and Boost Sales” with my fellow Bot Blondes, and Amazon pro Paul Baron, where we unpacked expert #quicktitbits to help online sellers crush it this holiday season.

Angela Allan

Queen of Giving Good Copy 👑 | Award-Winning Digital Marketer | Journalist | Speaker | Instagram: @misssoot

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